Case Studies | Brand Development
JRW are one of the largest accountancy firms in the Scottish Borders. And when the company decided to re brand, Bright Light Marketing helped them develop a contemporary identity to make them stand out in the marketplace and re position themselves.
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News & Updates | Strategy
As we discussed in our April newsletter, research is essential not just in deciding on the price for your product but also as a crucial first step for any business when starting out, launching a new product or at least an annual audit to re-assess the market place.
The next step is to put your plan together. Yes the crucial part when you actually decide what you are going to charge for your product.
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