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A story worth telling

This month we have a great story to tell you, in fact many great stories.

We are delighted to be working on a national marketing campaign which aims to promote the fascinating stories about Scotland’s Pubs and Bars. As well as letting you know about this hugely interesting project and how it came about, we thought you would also be interested to find out how we will be promoting these stories to Scotland’s visitors in 2014.

And the pubs and bars of Scotland have certainly got a story to tell, from the Highlands and Islands to the Lowlands and our great cities, there are many great stories waiting to be told. The stories are varied and certainly eclectic; from Robert Burns to Irvine Welsh, The Beatles to The Killers, Roy Rogers and Trigger to Dame Helen Mirren! Whisky Galore to Harry Potter, the birth of whisky to the Stone of Destiny and just about everything else in between.

Fascinating stories to tell and as well as project managing the overall Scotland’s Pubs and Bars campaign we are also delivering key aspects of promotional activity on behalf of The Scottish Licensed Trade Association.
We are sure you will agree, this is a story that is worth telling.

Yours, Fiona Janice and Fiona

Scotland’s Pubs and Bars – A Story to Tell

Pubs have always played an integral role within Scottish tourism. Where an average of 30% of visitors to Scotland will visit a pub during their stay. More...

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